web-design

Vocabulary Word

Definition

Web design is about creating the layout and design of a website. It's like the blueprint or floorplan of a house, but for online pages, including colors, images and how users interact with the site.

Examples in Different Contexts

In branding, 'web design' is crucial for communicating a company's identity and values through its website. A brand strategist might state, 'Our web design reflects our brand's personality and values, making it a vital tool for engaging with our audience and building trust.'

Practice Scenarios

Business

Scenario:

Considering the market's shift to mobile-first experiences, we must ensure our digital storefront delivers an optimised and responsive experience.

Response:

Web design must reflect our commitment to a seamless customer experience. Let's focus on improving site speed and visual appeal.

Marketing

Scenario:

Our website's slower-than-average loading time is impacting our SEO ranking and conversion rates. Perhaps a website redesign is necessary.

Response:

For boosting our SEO ranking, the web design must be improved. We should pay attention to loading speed and page optimization.