visual-storytelling

Vocabulary Word

Definition
'Visual-storytelling' is a way of communicating or sharing a story using elements that can be seen like images, graphics, symbols, or even videos instead of or alongside written or spoken words.
Examples in Different Contexts
In digital marketing, 'visual storytelling' involves using images, videos, and other visual media to craft stories that promote a brand or product. A digital marketer might say, 'Visual storytelling allows us to connect with our audience on an emotional level, making our brand more memorable.'
Practice Scenarios
Business

Scenario:

The upcoming board meeting requires clear demonstration of our quarterly results, perhaps this is a good time to consider a more visual approach.

Response:

Absolutely, incorporating visual-storytelling in our presentation will make complex data more digestible for the board.

Impact

Scenario:

For this year's Earth Day, we're looking to make a lasting impact. How can we best express our conservation message?

Response:

We can leverage visual-storytelling to vividly showcase the effect of human activities on our planet, which could evoke emotional connection and action.

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