threat

Vocabulary Word

Definition

A 'threat' is a potential source of harm or negative consequence. It's not just about danger but about something or someone that could negatively affect your goal or project.

Examples in Different Contexts

In business, 'competition from rival companies' can be a threat, as it may reduce market share and profitability. A business strategist might say, 'We need to analyze the threat posed by our competitors and develop strategies to stay competitive.'

Practice Scenarios

Creative

Scenario:

Our artwork seems to bear remarkable similarity to the work of another artist. It's a situation we need to address.

Response:

I agree, we should consult our lawyer to ensure we aren't a threat to any copyrights.

Business

Scenario:

Our new competitor has a wide range of products, and it's winning our customers. We need to discuss our countermeasures.

Response:

We need to analyze this threat to decide whether we devise a new marketing strategy.