tactile

Vocabulary Word

Definition

'Tactile' refers to anything concerning the sense of touch. It can relate to physical interactions or describe things that are tangible and have a distinct feel or texture.

Examples in Different Contexts

In art, 'tactile' refers to the texture and feel of an artwork. An artist might note, 'I’ve used mixed media to create a tactile surface that invites viewers to explore the work through touch.'

Practice Scenarios

Branding

Scenario:

The packaging for our new product line might feel too plain or cheap. We need to enhance the unboxing experience.

Response:

Improving the tactile elements of the packaging may indeed enhance the perceived value of our product.

Tech

Scenario:

The touchscreen responsiveness on this device seems a bit laggy. It feels unnatural and less immersive.

Response:

It would be a good step to improve the tactile feedback to make the user experience more intuitive and immersive.