photo-op

Vocabulary Word

Definition

'Photo-op' is short for 'photograph opportunity.' It's an arranged chance for a good photo, mostly used in public relations to promote a person or an event.

Examples in Different Contexts

In politics, 'photo-op' refers to opportunities where politicians are photographed in a way that might benefit their image or campaign. A campaign manager could say, 'The senator's visit to the local school is a great photo-op to showcase his commitment to education.'

Practice Scenarios

Politics

Scenario:

Our politician's image needs to be relatable and people-focused. We're considering some events for him to attend.

Response:

How about a photo-op of him interacting with a volunteer group for the elderly. It would reflect his compassionate side.

Media

Scenario:

The product launch event tomorrow is crucial as we need some good images for our upcoming article. We should be ready.

Response:

We need to capture the photo-op when the CEO demonstrates the product's unique features.