maintain

Vocabulary Word

Definition

'Maintain' is when you take care of something so it stays in good shape or continues at the same level, like regularly cleaning and oiling a machine to keep it working well.

Examples in Different Contexts

In IT infrastructure, regular checks help 'maintain' server health. An IT administrator might note, 'Routine maintenance is scheduled to maintain optimal performance of our servers.'

Practice Scenarios

Creative

Scenario:

We've worked hard to cultivate our brand image. It's crucial to keep our visual language consistent across all platforms.

Response:

Yes, in our designs, we should maintain the elements that identify our brand while exploring new ways to present them.

Impact

Scenario:

Our environment is getting more fragile day by day. It's the smaller species that often get overlooked in conservation efforts.

Response:

You're right. To maintain biodiversity, we need to extend our conservation efforts to all species, irrespective of their size.