digital-innovation

Vocabulary Word

Definition

'Digital innovation' is about creating new or improved products, services, or business processes through digital technologies. For instance, implementing online banking services in your local bank is a good example.

Examples in Different Contexts

In creative industries, digital innovation fuels artistic expression. An art director might explain, 'Digital innovation allows us to blend traditional art with augmented reality, creating immersive experiences.'

Practice Scenarios

Tech

Scenario:

We've been facing issues manually analyzing this amount of data. An automated solution would be beneficial.

Response:

I agree. Digital innovation in form of advanced data analytics tools could greatly aid in tackling our data problem.

Marketing

Scenario:

We're looking to expand our customer outreach and create more personalized experiences. There's a lot of potential to leverage technology in this endeavor.

Response:

Spot on! With digital innovation, we could leverage chatbots for better customer engagement and targeted marketing campaigns.