digital-agility

Vocabulary Word

Definition
The term 'Digital Agility' is similar to being physically agile and fast in sports. But instead of physical activities, it means how flexible, responsive and quick an individual or organization is in using digital technologies, and adapting to new tech developments.
Examples in Different Contexts
In innovation, 'digital-agility' means the swift incorporation of digital solutions to improve processes, products, and services. An innovation officer might state, 'Our digital-agility drives our success, allowing us to seamlessly integrate new digital tools and methods into our operations.'
Practice Scenarios
Business

Scenario:

The launch of our new app was smoother than anticipated, thanks to our preparedness and effective use of technology resources.

Response:

I agree, our digital agility has certainly paid off. We managed to troubleshoot and fix the initial bugs in no time.

Marketing

Scenario:

Our latest campaign has yielded strong results. It appears that the audience responded positively to our new ad format and the cross-platform strategy.

Response:

Our digital agility shines through in this campaign. We were able to optimize the ads based on consumer behavior in real time.

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