demand-fluctuations

Vocabulary Word

Definition

The term 'demand fluctuations' refers to the changes in the level of demand for a product or service over time. This can be either an increase or decrease in demand.

Examples in Different Contexts

In supply chain management, 'demand-fluctuations' impact inventory levels, production planning, and logistics. A supply chain manager might explain, 'We continuously adjust our operations to manage demand-fluctuations, ensuring product availability while minimizing costs.'

Practice Scenarios

Marketing

Scenario:

It looks like our advertising strategy needs some fine-tuning. We'll benefit from better understanding customer behavior patterns and adjusting our campaigns accordingly.

Response:

Understanding the demand fluctuations will help us refine our marketing strategies and improve our advertising efforts.

Retail

Scenario:

It's vital for us to manage our inventory strategically. Let's consider any potential factors that might create supply challenges during peak seasons.

Response:

Managing the demand fluctuations especially during peak seasons is going to be key for our inventory planning.