Vocabulary Word
Scenario:
The client's feedback on the first draft seems to be pointing to some gaps. Do we need to reconsider the brief again?
Response:
There's a need for a defined understanding of the client's expectations to narrow down these gaps.
Scenario:
Our competitor's product seems to be attracting our target customer base. Maybe, we need to reassess our strategic positioning.
Response:
I think a redefinition of our target market and product positioning might be necessary.