creative-process

Vocabulary Word

Definition

The creative-process refers to the path a person takes to generate, develop, and communicate new ideas. This can involve various techniques and stages, including research, idea generation, evaluation, and revision.

Examples in Different Contexts

In social campaigns, the 'creative-process' can involve researching a cause, gathering stories, and crafting impactful messages.

Practice Scenarios

Business

Scenario:

The execution of our strategy didn't quite hit the mark. To reposition ourselves, we must explore different avenues.

Response:

We should revisit our creative-process to identify where we could implement changes and drive better outcomes.

Creative

Scenario:

Our current concept lacks the desired impact. We need to delve deeper into the message we want to convey.

Response:

Rethinking our creative-process will allow us to produce a more compelling and impactful narrative.