cluster-analysis

Vocabulary Word

Definition
'Cluster-analysis' is when we organize data by putting similar things together in groups, or clusters. It's like arranging your clothes by color or type.
Examples in Different Contexts
In market research, 'cluster analysis' helps identify distinct segments within a market to target marketing efforts more effectively. A market researcher might explain, 'Cluster analysis revealed several untapped customer segments that we can target with our new product line.'
Practice Scenarios
Creative

Scenario:

This design project includes a lot of visual data. We need to make sure it's organized effectively.

Response:

Great idea. A cluster analysis can help us categorize the visual elements more effectively.

Public-Policy

Scenario:

Our survey data is extensive, but it can seem overwhelming. We need a practical way to use it for policy decisions.

Response:

Might a cluster analysis of our survey data help identify specific needs within the population?

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