client-engagement

Vocabulary Word

Definition

'Client-engagement' is about positively connecting and communicating with your clients. It's more than just talking to them; it involves understanding and responding to their needs.

Examples in Different Contexts

In digital marketing, 'client-engagement' refers to the ways a brand interacts with its clients online to build relationships. A marketing manager might say, 'Our latest campaign significantly boosted our client-engagement metrics on social media.'

Practice Scenarios

Marketing

Scenario:

Our marketing campaigns have high reach, but the response rate is lower than expected. Any ideas on improving our interaction level?

Response:

Increasing client-engagement could help in getting a better response rate. Interactive content could be one way of achieving that.

Business

Scenario:

Our sales have been steady, but we need to convert more leads into loyal customers. How do we foster stronger relationships?

Response:

Indeed, fostering better client-engagement would allow us to understand their needs better and convert them into loyal customers.