cashback-offer

Vocabulary Word

Definition

A 'cashback offer' usually involves a business returning a certain portion of your purchase cost as an incentive. It's like a little reward you get after buying something, which makes the item cost less overall.

Examples in Different Contexts

In retail marketing, a 'cashback offer' is a promotion where customers receive a portion of their spending back as a rebate. A marketing manager might promote, 'Our cashback offer incentivizes purchases by giving 5% back on all transactions.'

Practice Scenarios

Marketing

Scenario:

Our competition has started offering steep discounts on their products. We may need to reconsider our pricing or promotional offers.

Response:

Perhaps we could match their discounts, or better yet, run a cashback offer to make our products more appealing?

Business

Scenario:

We've been noticing a decline in sales over the past quarter. Perhaps we could arrange some promotional strategies to attract more customers?

Response:

How about implementing a cashback offer to incentivize people to spend more during their shopping trips?