broaden

Vocabulary Word

Definition

'Broaden' refers to expanding something in size, quantity, or scope. It's like taking a narrow pathway and turning it into a wide road.

Examples in Different Contexts

In business strategy, 'broaden' can refer to diversifying product lines or entering new markets. A CEO might state, 'We aim to broaden our product offerings to cater to a larger demographic.'

Practice Scenarios

Business

Scenario:

Our product line is solid, but to grow, we might need to tap into new categories.

Response:

I agree, to increase our market share, we need to broaden our product portfolio.

Impact

Scenario:

Our campaign was successful locally. To make a bigger impact, we might need to target larger audiences.

Response:

That sounds like a great plan. Broadening our outreach will undoubtedly expand our impact.