balanced-coverage

Vocabulary Word

Definition

'Balanced coverage' refers to providing equal attention or representation to all parts of a situation, story, or issue. It's like evenly distributing pieces of a pie to everyone at a party.

Examples in Different Contexts

In public relations, achieving balanced coverage in media outlets is crucial for maintaining a positive image. A PR manager might comment, 'Our strategy includes working with journalists to ensure balanced coverage of our company's actions.'

Practice Scenarios

Creative

Scenario:

The latest blockbuster is creating a buzz, but some critics claim that the script doesn't treat each character equally.

Response:

Yes, balance is essential. It seems the movie failed in projecting balanced coverage of all its lead characters.

Business

Scenario:

Our stockholders need to understand every aspect of our company's operation. Our communication must reflect that.

Response:

Agree. Let's ensure our annual report provides balanced coverage of our activities, both our progress and challenges.