Understand why the content visible without scrolling is critical for landing page success
Part of Build A Landing Page That Converts
Educational content slides
Above the fold = everything visible without scrolling. On desktop, that's roughly 600-800 pixels. On mobile, even less.
This space is PREMIUM. What you show here determines if visitors scroll or leave. 70% of visitors never scroll.
Test your understanding with this quiz.
You have 4 things competing for above-the-fold space: full pricing table, headline + subheadline, CTA button, customer logos. What stays?
Complete this exercise and get AI-powered feedback.
Pick any website and evaluate its most valuable real estate.
Remember: The fold must answer 'what is this?' and 'what should I do?' instantly.