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Above The Fold: What Shows First

Understand why the content visible without scrolling is critical for landing page success

Part of Build A Landing Page That Converts

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Last updated Oct 29, 2025. Clone to remix or explore the blocks below.
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content

The Most Expensive Real Estate

Educational content slides

The Most Expensive Real Estate

Above the fold = everything visible without scrolling. On desktop, that's roughly 600-800 pixels. On mobile, even less.

This space is PREMIUM. What you show here determines if visitors scroll or leave. 70% of visitors never scroll.

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quiz

Quiz: 3 Questions

Test your understanding with this quiz.

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You have 4 things competing for above-the-fold space: full pricing table, headline + subheadline, CTA button, customer logos. What stays?

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feedback

Analyze Above-the-Fold Content

Complete this exercise and get AI-powered feedback.

Analyze Above-the-Fold Content

Pick any website and evaluate its most valuable real estate.

Remember: The fold must answer 'what is this?' and 'what should I do?' instantly.