During my tenure as a graphic designer, I've learned that design is very subjective and criticism is a part of the process. A key instance was when a major client disagreed with the initial creatives presented for their marketing campaign. They felt the designs weren't aligning with their brand image.
Rather than perceiving it negatively, I took their feedback into account, engaging in a detailed discussion about their expectations and vision. This helped me to thoroughly understand their critique, offering a fresh viewpoint. Based on this, I reworked the designs, incorporating their brand essence, resulting in creatives they were highly satisfied with. This event reinforced the importance of constructive criticism in achieving excellence in design.